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Discussion on Retail sales through S2TA question asked to me from a concerned Me

1 week 12 hours ago #916 by Viv Hill
No you're not butting in at all Gill. I'm grateful for any information that would help.
I can't believe there are so many sites with info...I should have searched too I guess but was just going on what my mentee was saying.
I would have thought advertising products on a website would be very good for the company and can't really understand why there would be restrictions.
Rawleighs products are VERY good...my family has used them for years. Thanks for the info.

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1 week 12 hours ago #915 by Cato
Many years ago my wife Carol was a dealer for Rawleighs in Northland. She had up to 9 agents working under her from just north of Whangarei to the far north.. In those days the company was strict on only allowing sales within your own area. This was to protect other agents/dealers for poaching. There was no online or internet in those days. I can in the modern world this is not normal but they are probably just carrying over from old school to the now new school thinking. Carol got her dealership taken off her because she thought outside the square and used her retail shop as a pickup point for orders and sold a small amount of product from under the counter. She was "Potted" by some member of the public and the company took the action. I have to presume the same rules on sticking to your area still exists.
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1 week 13 hours ago - 1 week 13 hours ago #914 by lilypool
Hi Viv
Sorry, I don't mean to butt in to the conversation but find it incredulous that in today's marketing world someone is not allowed to promote their products online... I did a quick search on Rawleighs, which is, by the way, not a product I'm familiar with and came up with this list of Rawleighs sites on Google.
I may be barking up the wrong tree here, with this search, but cannot see why a business would not want every marketing source promoting their product... here is a list of Rawleighs in NZ RAWLEIGHS
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1 week 14 hours ago #910 by paddymandy@gmail.com
S2T is but one Application in an interlinked network of Applications that work together as a collective to provide an eco-system where (1) Members/Businesses and able to manage their business more effectively and efficiently by gathering information on their customers and data on what business they are doing with them (2) Giving them tools to increase their business and leverage the power of the crowd )all other members) to have what they have on offer promoted/referred to a larger profiled market (3) A way to leverage what they do naturally in buying/selling and communicting/engaging to make money and access capital.

So while there may be a restriction placed on Viv's friend on promoting products there is no restriction on him managing his business efficiently and effectively and being more resposive and proactive to customers needs.

This is what we accomplish!
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1 week 21 hours ago #902 by Angela

paddymandy@gmail.com wrote: Ok, yes he could certainly do that, present a consultancy part to the business and not promote specific products


For every problem there is a solution, and this solution is a good way to get around the advertising of specific product. Many people need guidance as to what their specific needs are, and this meets that criteria.

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1 week 22 hours ago #897 by paddymandy@gmail.com
Ok, yes he could certainly do that, present a consultancy part to the business and not promote specific products
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1 week 22 hours ago #896 by Viv Hill
Yes but the first part of the question was that he is not allowed to advertise his products online Paddy. And was there any way around that.
Would it still be worth him registering as a merchant and saying what his business is without showing his products?

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1 week 1 day ago #885 by paddymandy@gmail.com
Yes when the products are listed he can limit the location that he is promoting the products and services

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1 week 1 day ago #875 by Viv Hill
I have a question. One of my mentees has a Rawleighs business. The problem is he is not allowed to advertise his products online and can only sell in a certain area.
Could there be any way around this? I'm wondering if it could be worth contacting the company Paddy.

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1 week 2 days ago #840 by paddymandy@gmail.com
Good point Clive

Any Merchant looking to build their brand relationship with existing and broader base of prospective customers will find that this starts by having a better understanding as to who their customers are and being responsive and proactive to their needs. Reward customers for their support (Echovida) and build an always connected relationship with them (Frega Mobile) and this builds not only a moat against competition but attracts a wider audience of prospective customers.

Yes S2T will change the dynamics of the marketplace and Frega will (as the payment gateway) bring a major shift in how transactions are financed and settled, the Plan will bting in a growing base of referred clients, Echovida will reward customers for their support and be a major channel to promote online specials.

Everything does work together
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1 week 2 days ago #835 by cougar1
Dave -As I see it there are a number of ways to deal with product sales, especially for local merchants and businesses that need to develop their consuming community ties. S2T may be selectively used but I believe EV, the loyalty and Deal of the day system, communicating with and developing a mutually preferentially beneficial relationship with their consumers will be the engine driving the local community. If the local business is vulnerable to the online sales market they will anyway need to develop strategy to compete but S2T will be an additional cost effective tool that can be selectively used to expand their EV relationships.
Generally EV seems to have taken a back seat to S2T and I strongly believe that EV is the engine that will drive, expand and cement mutual benefits in the local consumer communities. S2T accessorizes and enhances those relationships and for many sellers opens up new markets that can be further away but for the many small local businesses the existing relationships are much more easily enhanced with a useful loyalty system that customers already are comfortable with and then prepared to share with others in the community. The benefits will spread through the local community and develop more cohesion between businesses and their customers especially when it is a group of local businesses that for the nucleus
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1 week 3 days ago #823 by paddymandy@gmail.com
Having a concern about competition or changes in technology/models that impact the status quo reminds me of the story I read where two shoes sales representatives (one from Bata and one from Dunlop) arrived in the Cape in the early 1800's looking to see how to expand into Africa.

After a few days, they each sent the same telegraph message back to their head office 'No one has shoes here' ... the one took the next ship back to the States, giving up, the other stayed and waited for the shoes he had ordered to arrive to satisfy the opportunity.

Recognizing that S2T could change the status quo is an opportunity to do business, not an opportunity to give up!
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1 week 3 days ago #822 by paddymandy@gmail.com
Before TradeMe was dominating in NZ, eBay was pioneering eCommerce in NZ ... TradeMe approached things differently and secured market leadership ... S2T is now offering an alternative approach where an increasing number people and businesses in NZ will start using S2T as a market place to search for products and services and see that items can be purchased and shipped (from China) cheaper than they can be purchased on TradeMe and this will bring about a change to how business is done ...it matters not how long it will take but it will happen. The merchant raising the concern has a heads up on what is coming, embrace it, take it on board and make money from what is coming
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1 week 3 days ago #821 by paddymandy@gmail.com
Technology and new business models should be seen as an opportunity to increase not decrease business.

It would, on the one hand, mean that the business has to compete in a wider more competitive market it also gives the business concerned an opportunity to present what they have on offer to a wider prospective base of customers.

Embrace competition, new technology, new business models and see how you can adapt your business to take advantage of the changing business environment,

One suggestion is for the business concerned to set up a parallel business on S2T with a selected number of items where the business knows they are more competitive than others and forge a business following in this area and then leverage successes to expand their S2T Online business.

If the business is concerned that the S2T business model will adversely impact their business then do something about it (as suggested above) rather than ignore what is happening.
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1 week 3 days ago #804 by Cato

From Dave Cato
A question asked to me from a concerned Mentee in business of selling his products through his normal website and promoted with very high positioning in the Google search listings.

I can be understood that if you are a customer of any merchant and are looking to buy products you can through S2T look not only at the online store of the merchants but also at the global stores of Amazon, E Bay, Alibaba, Wish etc. This good for those that are buyers…But…

If you are a merchant with all your products listed on S2T through your dedicated store front and you have been selling products within NZ for a long time at $NZD and local pricing and making good profit levels, then all of a sudden your customers and potential customers have got access to your worldwide competition. They have access via your S2T web presence and not by just surfing the web normally. You have driven them to this competition from your own portal. The odds are they are going to find the equivalent product in this worldwide marketplace at much more favourable prices and therefore will purchase elsewhere.

As a merchant this is the start of a slippery slope as customers will go back to that worldwide marketplace in the future to do further purchases. Although the merchant will be receiving payments as a result of these purchases in the form of % of profit etc. but the actual retail sales profit levels will be missing.

The question should asked by any merchant using S2T and retail sales is "why put my normal business which I have been doing for perhaps years, in jeopardy of now being swallowed up by worldwide competition?"

Looking for answers from anyone who resolve the problem
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